Lead Generation & Sales Assistance


  • Pre-qualified leads. Automatically receive qualified leads prioritized by your region, program level and certification level. Notification of leads are e-mailed with a link to your personalized Partner Program portal where the can be viewed and registered (“claimed”).

  • Deal Registration. Register your major deals to obtain pre-sales volume discounts and special account exclusive sales and pre-sales tech support.

  • Partner Locator. Partner look-up, prioritized by program and certification level (higher qualified Partners listed first to reward commitment). Sorted by zip codes or map-based.

  • Not For Resale. NFR access and product is available at a significant discount to Partners and their employees, allowing you to benefit from Lighthouse products at work and home.

  • Joint Promotions. Participate in joint regional promotions including promotional e-mails, ads, events, etc. Also includes direct phone line access and easy-to-use form to requested MDF participation for proposed joint activities.

Effective Communications

  • Periodic e-mails. This is not spam, but valuable information requested by our partners. Includes special announcements, applicable alliance deals, updated Q&A and sales tools.

  • You can talk to Partner Program Manager if you need to know anything about the Partner Program, have any problems or suggestions. In fact, you’re welcome to call right now at 403 263-8828.

On-line Portal Resource

  • Market information. Learn market trends to determine which verticals to target, what they prefer and more.

  • Competitive Analysis. Review the latest matrix that shows how Lighthouse products compare to the competition. Great resource if you’re in a competitive bid.

  • PDF Product Spec sheets. Download and print or e-mail to your client.

  • Sales tools. Download professional sample ad or e-mail templates to jump start your own promotional campaign.

  • White papers & case studies/testimonials. Great when a client needs some technical convincing.

  • Sales presentations. Download, personalize and present with professionally created PowerPoint presentations. You are ready to sell immediately.

  • Demo Scripts. “Show this, Say this” demo scripts for all products showing you the most effective way to demonstrate the products.

  • Brand leverage. Review branding guidelines, logo usage and leverage the Lighthouse brand to enhance your image. Includes graphics library.

  • Personalized portal. View all your leads, contacts, clients, and commissions within the personalized portal.

Tech & Sales Support & Training

  • FREE Training. Get up to speed on the product, sales approach and installation within the self-paced FREE training.

  • Certification. Register for our certification program to become expert at all aspects of database development. This additional qualification entitles you to additional margins to reward you for your commitment.

  • Future Annual Partner Conference. Attend the live event, or view the presentations online with recorded video feeds and downloadable presentations.

Lighthouse Partner Program Requirements

  • Qualify as a Value Added Reseller (VAR). Must qualify as a VAR with a) face-to-face selling, b) provide 1st line post sale support, c) have outbound sales reps, d) sell complementary products and have install/integration capabilities.

  • Must register on Lighthouse’s Partner website and complete the application. In addition, the program has three levels of authorization to reward those Partners that demonstrate the highest level of commitment.









Lead Generation & Sales Assistance

Platinum

Gold

Authorized

Pre-qualified leads

Access to qualified leads prioritized by your region, program authorization and certification level.

X

X


Deal Registration

Register your major deals to obtain pre-sales volume discounts and special account exclusivity.

X

X

 

Volume Discount

Back-end rebates available for achieving volume requirements. Higher authorization levels receive greater discounts.

X

X

 

Partner Locator

Partner lookup, prioritized by region and certification level (higher qualified Partners listed first (along with their level of authorization) to reward commitment).

X

X

X

Not For Resale Access

NFR access is available at a significant discount to Partners and their employees, allowing you to benefit from Lighthouse products at work and home.

X

X

X

Joint Promotions

Participate in joint regional promotions including promotional e-mails, ads, events, etc. Also includes direct phone line access and easy-to-use form to requested MDF participation for proposed joint activities.

X

X

 



Effective Communications

Platinum

Gold

Authorized

Monthly newsletter and emails

This is not spam, but valuable information requested by our partners. Includes special announcements, applicable alliance deals, updated Q&A and new sales tools.

X

X

X

Partner program phone numbers

You can talk to the Partner Program Manager if you need to know anything about the Partner Program, have any problems or suggestions.

X

X

X













On-line Portal Resources

Platinum

Gold

Authorized

Market information

Learn market trends to determine which verticals to target, what they prefer and more.

X

X

X

Competitive Analysis

Review the latest matrix that shows how Lighthouse products compare to the competition. Great resource if you’re in a competitive bid and need to deposition the competition.

X

X

X

Sales Tools

As available, you can access PDF product slicks, sample ad and e-mail templates, white papers, PowerPoint presentations, configuration guides, and case studies.

X

X

X

Brand Usage

Review branding guidelines, logo usage and leverage the Lighthouse brand to enhance your image.

X

X

 

Personalized portal

View all your leads. Later, you will be able to view  rebates, leads, registered accounts and personal information within your own personalized portal.

X

X

 



Tech & Sales Support & Training

Platinum

Gold

Authorized

FREE Training

Get up to speed on the product, sales approach and installation within the self-paced FREE training. Many of these feature streaming video. As close as possible to on-site training.

X

X

X

Pre-release Access

Don’t be the last one to try out the new products. Order an eval to test and get up to speed with new products “before” they hit the street. Notification of availability and a request form is available within the online Partner portal.

X

X

 

Certification

Register for our future certification program to become expert at all aspects of database development. This additional qualification you achieve a higher authorization level which provides additional margins to reward you for your expertise and commitment.

X

X

 

Priority Partner Tech Support

Call a special Partner-only phone number  and go straight to the top of the queue for quick tech support.

X

X

X

Annual Partner Conference

Attend the live event, or view the presentations online with recorded video feeds and downloadable presentations.

X

X

X




Lead Generation & Sales Assistance

Platinum

Gold

Authorized

Register

Must register on Lighthouse’s Partner website and complete the application.

X

X

X

Qualify as a VAR

Must qualify as a VAR with a) face-to-face selling, b) provide 1st line post-sale support, c) have outbound sales reps, d) sell complementary products and install/integration capabilities.

X

X

X

Develop Business Plan of Action

Submit a quarterly business plan of action with assistance from the Lighthouse Partner Manager to allocate Co-op and MDF and orchestrate joint promotions. Templates available.

X

X

 

Quarterly Sales Targets

Highest level Partners are required to reach pre-determined sales targets to obtain higher margins and additional benefits. Check with the Lighthouse Channel Manager for details.

X

X

 

Credit Application

Required if you request a direct purchase relationship with Lighthouse.

X

X

X